We help you 

Increase business leads by 1000% in 6 months with Calgary SEO

We can help 10X the amount of phone calls and inbound inquiries you get to your business within a 6-12 month time frame using Calgary Search Engine Optimization (SEO)

If you're not ranking on the first page of Google, reconsider your SEO strategy.

 see how easy it is to 

Increase Your Revenue with Calgary SEO

The benefits of ranking higher on Google are increased online visibility, more traffic, more leads, and more sales. Google is the most popular search engine, and it is the primary source of traffic, leads, and sales for many businesses. When your business shows up on the first page of the search results, it is more likely to be seen by the users who are searching for your products or services in your area. Give us a call for an audit of where you are right now in your Calgary SEO journey.  

Online Visibility

97% of people learn more about a local company online than anywhere else according to the SEO Tribunal. 

More traffic

"Near Me" searches grew by more than 900% over two years according to Chat Meter. Use Calgary SEO for more traffic. 

More leads

88% of searches for local business on a mobile device either call or visit the business within 24 hours according to Nectafy.

More sales

Local searches result in purchases 28% of the time according to Joel House Search Media. Get Calgary SEO to drive customers. 

Nina was having difficulty attracting new clients for her Skin Care Clinic, Facebar YYC

We were able to increase the phone calls from Google Maps and Google Business Profile in the local map packs by 1,400% year over year. This compares numbers from January 2021-May 2021 to January 2022-May 2022

“Matt is a phenomenal asset to my business or any other business for that matter. He truly knows what he’s doing. I use Matt for SEO but he can do so much more. I’m continuously getting new client bookings and will continue to use his services for the long run. I highly recommend his company to grow any business no matter at what stage it is at.

I struggled with other marketing companies, either they promise all growth with nothing in sight. Since I have been with Matt, all I have seen is pure growth in my business.

Nina Holmes-LefebvrE

Problems We're Solving With SEO Services

You’ve been burned by another agency before, and still need help with your website.

Your website traffic DROPPED recently and you don't know what to do. 

You're not ranking on Google for the most important industry keywords. 

You don't have the time to do the marketing yourself. 

Your competitors are ranking #1 on Google and you can't beat them. 

You need more qualified leads.

You are no longer ranking for certain keywords and you don't know why. 

You need someone you can trust with your digital marketing and SEO. 

 grow your Local Traffic 

Calgary SEO Works

+1,757% Local Views

Increased Google Maps and Google Business Profile views locally by a large margin year over year. 

+578% Local Views

Increase monthly local views of Google Business Profile by 5.7X year over year. 

+115% Sales Volume

Doubled Shopify eCommerce sales year over year. 

What's Included in Your Calgary SEO

1. Audit Everything

We do a massive 140+ point audit and check, competitor analysis, and reporting for your entire website and online presence for Calgary SEO across various search engines. 

2. Extremely Deep Keyword Research

Our keyword research is extremely effective for Search Engine Optimization in Canada. This is one of the most overlooked aspects of a highly-effective SEO campaign. I have dedicated the last 8 years to learning how to effectively do local keyword research as a Calgary SEO Agency. 

3. On-Page Optimization

We apply what we learned from all previous steps to optimize your top service pages, location pages, and home page using industry-leading tools and vetted writers to maximize the copy for for search engines and users combined. Calgary SEO needs to be integrated with your website design, and luckily we understand both of these areas. 

4. Off-Page Optimization

We get your website listed on hundreds of platforms across the web and use a proven safe & effective 3-tier link building approach monthly.  Your competition has a head start and even if you are an expert in your field, you have to play the Google algorithm game in order to rank above them. That means acquiring links from a variety of urls across the web. 

5. Google Business Profile Secret Sauce

Our super secret proven Google Business Profile Optimization method to get you ranked in the map pack locally. (This alone is worth $850 of value monthly). This is the best way to drive a new customer immediately from Google. Get a search engine optimization audit in Calgary today. 

Get More Traffic, Leads, and Sales in Calgary now

Search Engine Optimization

The Potential of SEO Services Calgary

“The #1 result in Google’s organic search results has an average CTR of 27.6%.” - Backlinko.com, which has conducted millions of tests, was cited. 

Let’s say, for example, that your average lifetime customer value is $1,000 and your website will convert 2% of the visitors that click on your website. And your main keyword gets 5,000 monthly searches for your local area specifically. (For example, city + service). 

If you ranked #1 on Google for this search term and only converted 2% of those visits, then you would increase your monthly earnings by $5,520 and your yearly earnings by $66,240. 

This only accounts for ONE search term, and depending on the type of services and business you run, there could be HUNDREDS of search terms for which you will be ranked. The potential of Search Engine Optimization Calgary is compounding.   

Customers served!

+ 1 %

Calls made from Google Business Profile

Customers served!

+ 1 %

Website clicks from Google Business Profile

Customers served!

+ 1 %

Increase in Total Organic clicks

Customers served!

+ 1 %

Total Impressions for qualified keywords 

Case Study - Facebar YYC

This is a case study for a local skin care clinic in Calgary over a 6-month period. The main keywords are Facials, laser hair removal, and more. 

seo Satisfaction Guarantee 

At Matt Edward SEO Calgary, we work hard to give our clients the best local SEO services possible. We are sure that our strategies and methods will work, and we promise that you will be happy with the results.

If you're not happy with how your local Calgary SEO campaign is going at any point during our time together, we'll work with you to make any changes that are needed to make sure your goals are met.

If you are still not satisfied after we have made all reasonable efforts to address your concerns, we will offer you a full refund of any fees paid to us for our Search Engine Optimization services.

We stand behind our work and are dedicated to providing our clients with the best possible Calgary SEO experience. Contact us today to learn more and start improving your online presence.


Hi, I'm Matt Edward

Hey Calgary. My name is Matt Edward. I help you get your business website to the top of Google for important searches your customers are making every day. I have been working in digital marketing for 8+ years now and I have done everything in digital marketing from local SEO, national SEO, ecommerce SEO, YouTube SEO, content marketing, social SEO, copywriting, email marketing, web design, speed optimization, and more.  

Bucket 1

One physical location that sell products/services

bucket 2

No physical location, but sell products/services

bucket 3

Multiple physical locations that

sells products/services

Calgary SEO Services

There are a number of great search engine optimization services in Calgary, but you should be wary of someone who guarantees results in a short time frame. While there are times when quick results can be achieved, this is not always the case. Search engine optimization is a term that covers a wide range of methods that all aim to get the same results. 

The result is having your web page show up first on search engines like Google when customers are trying to find a business like yours. Different types of Calgary businesses need different approaches to their SEO in Calgary, and often these types of search engine optimization crossover. 

That being said, when you search for Calgary SEO companies, you are generally looking for local SEO services and you are a local business hoping to get your site in front of customers in your local area searching for services or products.

Want to learn more about SEO?

Explore our blog and most popular learning articles. 

Large Agencies

The Problem

  • One thing I see from a large agency in Calgary SEO is that they're outsourcing services and hiring young people who have actually never ranked a web page in their life.
  • They depend on training, which is fine, but it creates a ton of turnover and you can’t guarantee who is actually doing the Calgary SEO for your business.
  • Large agencies are dependent on volume, which means they usually can't pivot quickly enough to take advantage of how fast the algorithm changes. 

How Do You Win at Search Engine Optimization? 

The first thing to understand is that Google doesn’t rank websites, they rank web pages. Don’t get me wrong, the search results pages have expanded to include videos, images, recipes, map locations, products/services, snippets of web pages, and more. 

Your homepage is just a page. And when someone searches for your brand specifically your home page will likely come up at the top. That SHOULD happen. 

But you want pages on your site to show up for more than when someone just searches for your brand name. That is what we Calgary SEO consulting can help you strategize for. 

You want to be the first result when a potential customer searches for a service or product you offer. Sometimes it makes sense to target that keyword with your homepage, and sometimes it makes more sense to target a keyword with a location page or service page or blog post. 

But how? How do you make it so you show up first? 

You can’t just make a website and expect to show up when someone searches for a service you offer. Not anymore. You need to hit a variety of different signals that prove to Google that your business is the best result to show the potential customer. Or else they won’t show you in the search engine rankings at all. 

This is the disconnect. Many companies still don’t have an SEO strategy and expect their work will prove itself. As an SEO services company, Matt Edward SEO is here to fill that gap.

So what are the different ways that you can prove to Google you deserve to be at the very top of the results? And how do you start? 

Although Google has never disclosed which signals they use to rank web pages and businesses, we can get a pretty good idea by studying years of data. I also like to follow the Pareto principle, in which 80% of your results come from 20% of the signals. Sometimes your Calgary SEO expert will focus on the wrong end of this spectrum, which is a waste of time and money.

Understanding Keyword Research For Calgary SEO 

The Tools

The process of figuring out what people are searching for related to your business, how often it happens, and the actual intent behind those search queries. People are typing stuff into search engines like Google to find answers to questions, to look for products, to do research, to get ideas, to fill a need, or just boredom. 

Tools have allowed us to get a ballpark on how often this happens on a monthly basis. This is huge. Also, we can cross-reference with Google Search Console and Google Analytics data. Not only that but tools also allow us to examine competitor results and do a full deep-dive analysis into what your competitors are doing currently to achieve better results. 

Data and Numbers

This means you can start putting some numbers and math behind your search engine marketing and focus on the areas that matter most to your customers. For example, someone might search for “SEO Calgary”. There could be a few different reasons why this might be the case. Maybe they are looking for SEO services, maybe they are looking for SEO companies in Calgary to partner with for the services they have, maybe they are looking to sell to SEO companies, etc. 


Do a quick Google search. Look at the top results. Google has already categorized what they feel is the best results for this type of search. (For now anyways) This will provide you with the intent. 

Google has decided that marketing companies that have an SEO services page are the correct type of page to show for this result. They also show something called the map pack which are Google Business Profile listings with a map style layout. 

There really is an art to keyword research. This is where I feel like my skills as an SEO expert are unique compared to some of the agencies in Calgary. 

I won’t name names, but I have seen several packages delivered by a Calgary SEO agency, and the time and effort put into the keyword research are minimal. SEO clients deserve more.

SEO services require thought, and some abstract thinking to find low competition high-value keywords and searches that can bring you revenue immediately. 


Okay so great. We found a keyword. Now what? 

Once you’ve determined the intent, you want to create content that will satisfy the intent of the search. This could mean text, images, video, or any type of media you can put on a web page that will help the consumer get the desired result. 

The best way to do this is to research the top results of Google that are currently ranking for that keyword in order to determine what types of content that Google is rewarding. 

“…Help the consumer get the desired result.”

It’s not about checking boxes as much as it is helping the user reach their goal. But using this data to support your decisions is paramount.

 What you'll get 

On-Page Optimization

  • 01 - Have a Process

  • 02 - Match the Intent

  • 03 - Competitive Analysis

  • 04 - Implement Safely

It's important to have a process down. A proven, repeatable process. 

The process of on-page optimization is matching the intent of the search with the best possible text, videos, and/or images on the web. 

You may be competing with thousands of web pages and businesses that are also trying to rank their website at the top of Google for that term specifically. You want to make sure you have original, helpful content that will satisfy the customer for whatever they’re searching for. 

I’m trying to rank this page for “SEO Calgary”—So, I’ve put all my time and effort into figuring out what I could put on this page to make the searcher happy. 

Ready to benefit from SEO?

Fill out this quick form and I'll get back to your ASAP.


E-A-T | Expertise, Authority, and Trust

Do you have the credentials, certifications, social proof, portfolio, and testimonials to make you an authority on a given topic?  That's what you need you Calgary SEO agency to help you with display. 

Expertise definition – Expert skill or knowledge in a particular field 

Authority definition – Power to influence or command thought, opinion, or behaviour. 

Trust definition – Firm belief in the reliability, truth, ability, or strength of someone or something. 

For example, you probably won’t want a dentist who went to college for sales and marketing and never practiced dentistry. You want to know that this person is a recognized and established member of the community and has the proper certifications to provide this type of product or service. That goes for everything. Even SEO. 

Your social profiles like LinkedIn or links to your team’s social profiles can also help establish EAT. There are a number of things you can do to improve your EAT with search engines, these are just a few. But this is built into our SEO strategy to ensure you get the best results as soon as possible.

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Ready To Crush the Interwebs?

Off-Page seo Optimization

Part of off-page optimization is acquiring links back to your website from other relevant websites. You can look at them like an upvote for your website. When a site of high authority carries relevance to your industry or business and links to your website, Google counts that as a vote for your site. These are called backlinks. 

Links are not created equal. Generally the easier they are to acquire, the less value they carry. So how do we help you get links back to your website that increase your authority with Google? 

Many different ways and this is one of those areas where I’m more tight-lipped because I have developed a variety of strategies I don’t necessarily want to share with my competitors. It takes creativity to build high-value links and it takes time, but it’s important not to buy into the more links = better-ranking narrative. More relevant high authority links = better rankings. Check out our Calgary SEO services today. 

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SEO Support Calgary | Why You Need it

You could be paying too much for too little effort if you're using a company like the Yellow Pages for SEO and digital marketing services.  

You might be paying a large Calgary SEO agency—they are outsourcing the SEO work for less. Almost always. Also, the most important aspects of SEO are overlooked in almost every agency I’ve worked for. You might be paying an SEO expert – Perfect! Although, I have seen many cases where the most basic things are being missed.

Data Leads the Way

Using data is incredibly important for the future of small local business in Calgary. You can use this data to pivot your strategy, introduce new services and products that are in demand, track and measure progress, and more. 

Talking to robots

Writing that speaks to your customers is a great skill that many business owners have. However, writing for robots is much more difficult to blend in a synchronous way so you make both happy. 

Technical SEO

Something is missing from SEO companies Calgary. 

You need a Calgary SEO specialist who will not affect your rankings negatively when they take over. You may have already built some authority with Google or other search engines. It’s very very important to maintain that authority while building upon it without making changes that will decrease your ranking. 

This can only come with experience in my opinion. I’ve seen some crazy stuff. You do not want a company that is not being honest with you to take control of your business’s presence on the web and damage your reputation with Google. 

I’ve seen many Calgary SEO companies and web design companies who promise that a re-design will not affect SEO, then I look at their results after the build and I see the organic traffic tank. I’ve seen up to 25k organic traffic drop which can absolutely hurt your business in the long term.

Technical SEO can encompass a lot of things, from website speed, website security, sitemaps, databases, server issues, robots.txt, crawling, css, js, html, and way more on top of that.

Calgary SEO Tools We Like To Use


What Problem Does Calgary SEO solve?

Not getting enough relevant traffic to your website. 

Your website is not ranking for revenue-driving search terms. 

You are missing out on customers that will generate referrals and eventually increase your revenue and bottom line. 

You are not showing up near the top of Google for your most important keywords. For example, you are on the 5th page of Google for the search “recruiters Calgary”. That’s a problem. How much business are you missing out on? 

I am proactive. I see current SEO’s banking on past work results and then coasting month to month forever. This is not the way. And you as a business owner very often have no ideas this is happening. Well, first I can tell you how to check. But I also would just like to take over and be the proactive SEO you need. 

Your website is not showing up on Google maps. 

Your current SEO is not showing you any growth over a 6-12 month period

What happens When You Don’t Do SEO?

Many times what I see is that businesses are doing well on Google Search for their own brand name, and they are paying an SEO 1k/month but only generating a few clicks from searches that are NOT the brand name. I see this ALL. THE. TIME. You SHOULD be at the top for your brand name when someone searches, you don’t need to pay anyone to do anything there. If you’re not showing up then an SEO can help but that will not take 6 months. 

You might be paying an SEO to sit around and look at your analytics and then send them to you once per month.

Your site will remain stagnant for traffic. You will not get any more leads through Google or other search engines.

Why is local SEO important?

Local SEO is important because it helps businesses attract customers who are searching for their products or services in a specific geographic location. Local SEO helps businesses stand out in search results and makes it easier for potential customers to find them online.

Can local SEO benefit businesses that don't have a physical storefront?

Yes, local SEO can benefit businesses that don't have a physical storefront. For example, if you are a freelancer or consultant who serves clients in a specific geographic area, local SEO can help you attract more clients from that area. You can optimize your website and online profiles for local search terms and phrases.

Why we need expert seo services agency calgary, canada?

You need Calgary SEO because you want to rank ahead of your competitors in the Google Search Engine Results for keywords that can drive revenue to your business on autopilot.

But what seo calgary seo company has the right backlink service that a search engine values?

Backlinks are easy for calgary seo companies to get wrong. This can be devastating to your organic ranking on search engines like Google. 

We make sure to provide relevant and diverse backlinks in a natural way that will never hurt your overall rankings in the algorithm.

What is the importance of digital marketing and search engine optimization?

There is data to support the fact that people are searching for products and services you offer everyday. You are missing out on a large percentage of those potential customers if you are not doing search engine optimization right now.

Why is seo important for a digital marketing campaign in calgary?

SEO is a natural way to drive traffic and leads to your business website. You don’t have to pay for each person that comes to your website, and since they already made a search, they are technically a warm lead right to your site. This has huge benefits and allows you to bring in more revenue to your business for years to come.

We are all about calgary seo , so what benefits does digital marketing  offer?

  • Diversity in revenue 
  • Increased brand awareness
  • Competitive advantage 
  • More money from customers you never would have had otherwise
  • Scalability
  • And more

How does your calgary business win search engine optimization?

Every Calgary business needs a different and unique strategy in order to rank better for specific keyword terms. However we create an SEO roadmap for each customer based on a specific set of data in order to rank you the highest, in the quickest possible turnaround.

How is Matt Edward seo calgary different from other seo agencies in calgary?

  1. We don’t outsource our work which allows us to do everything better. 
  2. We specialize in Search Engine Optimization seo and we don’t dabble in a variety of other marketing fields. We do one thing, extremely well. Calgary SEO. 
  3. We use the best and most expensive SEO tools on the market to get an edge over our competition. This is worth our monthly price alone. 
  4. We have a plan for your seo to get you to the top in a reasonable time frame. 
  5. We track everything we do so you can analyze the data and watch the return on investment increase. 

Are you curious about search engine optimization for your calgary business?

Just reach out to learn more about how we can work with each other. I only take on a certain amount of clients at one time, so it’s possible at the time of reading this my client list is full. Reach out by phone or email or form and inquire, I will get back to your immediately. I will even provide a site audit for your current calgary seo rankings as a courtesy.

Should i hire a search engine marketing company in calgary or can i look nation wide?

This is completely up to you. I live right here in downtown Calgary, so if you want to support local, then that’s great. If not, that’s okay too. There are many high-quality SEO companies in Canada.

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Where to find us


1626 13 Ave SW, Calgary, Alberta, T3C 0T7, Canada




(587) 700-6006

Calgary SEO | Search Engine Optimization | seo | SEO Calgary

In the bustling city of Calgary, companies compete for consumers' attention. To stand out online, a crucial tool is Calgary SEO, or search engine optimization. A suitable Calgary SEO strategy can help Calgary companies boost their online presence and attract more potential clients.

Hiring a Calgary SEO can lead to online success for businesses. These services may include website building, content creation, and the implementation of various SEO techniques.

One of the vital components of good SEO is the use of keywords that customers are searching for. An expert Calgary SEO company can help with selecting the right keywords and implementing them effectively throughout a website's text.

For Calgary SEO to be successful, high-quality content is a must. Websites with rich content that are updated regularly have a higher chance of ranking high on search engines and attracting a large audience. An SEO firm may offer content services such as blog posts, articles, and other forms of written content.

External factors such as backlinks from reputable websites also impact Calgary SEO success. A professional Calgary SEO firm will ensure that a company's website has a strong backlink profile and no spam links.

Internal elements like website structure and meta tags should not be overlooked. An expert Calgary SEO company can help businesses make their website user-friendly and optimized for search engines.

Promoting a website and enhancing its online presence can be achieved through social media. A Calgary SEO firm can assist companies in using social media to connect with their target market and promote their website.

Before choosing a Calgary SEO firm, it's important to compare prices and read reviews. The cost of Calgary SEO services can vary, so a trustworthy SEO agency will ensure their solutions provide a good ROI and have transparent pricing.

To thrive online, businesses in Calgary must work with knowledgeable SEO experts as SEO is a complex industry. An experienced SEO firm will market a website and guarantee its internet success using the latest strategies and best practices.